Sunday, November 18, 2018

Start With Way - How Great Leaders Inspire Everyone To Take Action - By "Simon Sinek"

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File Size: 3.64 mb

Description
This book is about a naturally occurring pattern, a way of thinking, acting and communicating that gives some leaders the ability to inspire those around them. Although these "natural-born leaders"
may have come into the world with a predisposition to inspire, the ability is not reserved for them exclusively. We can all learn this pattern. With a little discipline, any leader or organization can inspire others, both inside and outside their organization, to help advance their ideas and their vision. We can all learn to lead.
The goal of this book is not simply to try to fix the things that aren't working. Rather, I wrote this book as a guide to focus on and amplify the things that do work. I do not aim to upset the solutions offered by others. Most of the answers we get, when based on sound evidence, are perfectly valid. However, if we're starting with the wrong questions, if we don't understand the cause, then even the
right answers will always steer us wrong ... eventually. The truth, you see, is always revealed... eventually.
The stories that follow are of those individuals and organizations that naturally embody this pattern. They are the ones that start with Why. 

Content:-
Introduction: Why Start with Why?
PART 1: A WORLD THAT DOESN'T START WITH WHY
1. Assume You Know
2. Carrots and Sticks
PART 2: AN ALTERNATIVE PERSPECTIVE
3. The Golden Circle
4. This Is Not Opinion, This Is Biology
5. Clarity, Discipline and Consistency
PART 3: LEADERS NEED A FOLLOWING
6. The Emergence of Trust
7. How a Tipping Point Tips
PART 4: HOW TO RALLY THOSE WHO BELIEVE
8. Start with WHY, but Know HOW
9. Know WHY. Know HOW. Then WHAT?
10. Communication Is Not About Speaking, It's About Listening
PART 5: THE BIGGEST CHALLENGE IS SUCCESS
11. When WHY Goes Fuzzy
12. Split Happens
PART 6: DISCOVER WHY
13. The Origins of a WHY
14. The New Competition
Acknowledgments
Notes
Author Details
"SIMON SINEK" 


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