Wednesday, July 24, 2019

Instagram For Business For Dummies (Free PDF)

File Size: 6.47 Mb

The purpose of Instagram For Business For Dummies is simply to help you use Instagram effectively. As you can see by the number of pages in this book, that purpose is easier said than done! In fact, some people think that Instagram marketing means just uploading a photo to Instagram.

Instagram really is as simple as uploading a photo. But for strategic business use, you should employ a number of marketing and traffic-generating tactics, which we explore in this book. And as Instagram adds more features to the platform, such as multi-image posts and Instagram Stories, understanding how to create this additional content is just as important.

We take you through every step of creating and uploading content to Instagram, writing effective captions that get your audience to take action, finding hashtags that help you get more exposure, building your audience, and using all the fun features built into Instagram.

Part 1: Creating Your Profile
CHAPTER 1: Installing Instagram
CHAPTER 2: Setting Up Your Profile
CHAPTER 3: Hitting Your Target Audience
Part 2: Creating Your Narrative
CHAPTER 4: Taking and Posting Great Photos
CHAPTER 5: Recording and Posting Great Videos
Part 3: Planting Your Garden
CHAPTER 6: Commenting and Direct Messaging
CHAPTER 7: Finding People to Follow
CHAPTER 8: Wielding the Power of the Hashtag
Part 4: Making Your Garden Grow
CHAPTER 9: Sharing with Instagram Stories
CHAPTER 10: Making Your Story More Fun
CHAPTER 11: Planning a Winning Ad
CHAPTER 12: Creating an Effective Instagram Ad
CHAPTER 13: Creating a Winning Contest
CHAPTER 14: Connecting Your Marketing Dots
Part 5: Why Isn’t This Working?
CHAPTER 15: Insta-Diagnosing Instagram
CHAPTER 16: Insta-Help Is on the Way
Part 6: The Part of Tens
CHAPTER 17: Ten Brands Killing It on Instagram
CHAPTER 18: Ten Places to Find Inspiration

Author Details
"Jenn Herman"

"Eric Butow"

"Corey Walker"

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